It takes 7 touches to turn a prospect into a customer. Create multiple touch points to build trust.
REACH MORE PEOPLE
The internet is huge and consumers are all over the place. Multi-channel allows you to be in more areas where your prospects are spending their time. This can include Google search, social media, email, ads on other websites, and more.
By being in all these areas your company will give the impression that it is larger than it may really be. Creating trust with prospects as they see you throughout the internet.
When consumers have more trust in your brand they are more likely to convert into a lead. With the multiple touch points consumers are nurtured into your sales process.